May 7, 2007

Adknowledge and STE Corporation Form Partnership for Distribution of AdStation^® to Customers

KANSAS CITY, MO--March 26, 2007 - Adknowledge is pleased to announce an enterprise level partnership with STE Corporation, creators of DBM, an industry leading email delivery and campaign management system. STE has agreed to integrate Adknowledge's AdStation; within DBM to provide its customers immediate access to targeted email advertisements. By referencing Adknowledge's database of anonymous behavioral information, AdStation allows list owners to insert the most relevant ad, per recipient, from a library of 10,000 creatives. This increases revenue for the list owner while providing a more relevant advertising experience for the consumer.

Michael Wayne at STE Corporation said: "This partnership will give us an edge in the marketplace by providing a tremendous service to DBM users. Giving our customers the ability to use AdStation allows them to increase the yield from their email advertising inventory with the flip of a switch. Our clients will gain instant access to ads from over 25,000 companies across 1,200 different Adknowledge categories."

Timothy Madsen, Director of Business Development at Adknowledge, added: "Adknowledge is delighted to have STE integrate AdStation directly into the DBM application. This will allow their customers to maximize yield by delivering relevant, meaningful advertisements to online consumers. With over 200 million behavioral data points within our system, AdStation has the potential to dramatically increase effective CPM for any email marketer."

AdStation allows companies to serve behaviorally targeted ads to their email lists. Ads are served though the AdStation API directly into a company's email server.

AdStation; provides different styles of ads for different needs:

--  Taglines - Inserts one to two lines of text-based footer
    advertisements into any email communication. These can include: user-to-
    user generated emails, system notifications, newsletters, weather alerts,
    and more.
--  Full Graphical Ads - Send solo marketing emails with AdStation to a
    user base and earn industry leading advertising rates.
--  Application Ads - Using user-supplied account information, AdStation
    can deliver both text-based and graphical ads to end users.
    

About Adknowledge
Adknowledge is a single destination for advertisers looking for quality clicks beyond Google^® and Yahoo^®. Adknowledge operates BidSystem.com, a multi-channel behavioral targeting ad network in which advertisers seamlessly bid for traffic in display, email and smaller search engines. Over 50,000 advertisers have used the Adknowledge BidSystem. Additionally, publishers can display advertisements by integrating AdStation^™ with their website, email list, or search engine. For more information about Adknowledge, please visit us at www.Adknowledge.com. To show Adknowledge ads within your website or email newsletter, please visit www.AdStation.com. To receive traffic for your website from the Adknowledge marketplace, please visit www.BidSystem.com.